Annadel

Concept and creation of Annadel's branding, with focus on quality skin care solutions.

Services
Branding, Brand Guidelines, Packaging Design, Illustration

Computer screen displaying a health and wellness website with a photo of a woman in a natural landscape, and text promoting personalized health services and free consultation scheduling.
A white card with three hand-drawn illustrations of hands making love gestures and hearts, placed on top of two closed beige books. A white vase with a hole on top is also visible, casting a shadow.
A website homepage for a health and wellness consulting service called 'Health Haven'. It features a woman with long, wavy hair in a white tank top, smiling outdoors. There are sections about goals, defining well-being, nutrition, and lifestyle, with images of a watermelon, a nutrition plate, and illustrative icons. The site encourages scheduling a free consultation.

“Working with Courtney on our branding was smooth, insightful, and set the foundation for our company.

We brought in vague ideas and she made them all come to life, while taking the time to tie each choice back to our original brand concept and consumer base. She presented us with several thoughtful, beautiful options that perfectly aligned our jumbled ideas into a cohesive solution.

Her attention to detail in every deliverable was clear, and we appreciated her collaborative style - we left each meeting feeling understood and excited.

Highly recommend Courtney if you’re looking for a designer who will keep your brand as their key focus. She is talented, strategic, and balances warmth with true professionalism.” 

-Alexandra & Jamel, Owners of Annadel Skin Club

Line drawings of three hands making different heart symbols and holding flowers, arranged from left to right.

Illustrations

A circular white sticker with gold text that reads "You health should be your personal haven." in a curved fashion.
Diet wheel diagram showing food groups and related themes with water and fats/oils icons.