Health Haven
Visual Design
User Research
Prototyping
Illustration
Squarespace Development
Project Goal
Establish brand and drive users to schedule a free consultation.
Client Requests
Clear breakdown of different services
Blog for nutritional information
Sign up forms for membership
Custom illustrations
Key Design Features
Simple fixed navigation
CTA emphasizing free consultation
Breaking larges amount of info with sectioning, photos and illustrative elements
Custom illustrations
Mock Phase
My first step was to gather my own inspiration while referring to client inspiration and the established brand design. After, I created my mocks in XD for key pages. I started by working with the visual design on the landing page. From there, I incorporated design elements I developed from this section into different parts of the site.
⤹ Inspo on XD Board
⤹ XD Organization
⤹ Exploration for Landing Page Mock
⤹ Final Landing Page Mock
Illustrations
As an illustrator, I also had the opportunity to work on several different custom illustrations for Health Heaven which were all drawn in ProCreate and/or Illustrator.
